Scheduling a Post's Future Publication Date

The publish date feature allows you to publish immediately (default), or you can publish to a future date.

You also have the ability to auto expire or un-publish posts at a date of your choosing, which could be valuable for seasonal messages and celebration-type posts.

The ability to create posts in advance gives you the option to schedule sending out messages based on future initiatives.

On the right-hand panel, select ‘Show More Options’ to expose the publish date field option: